Now in early access

Audience
intelligence
infrastructure
for the creator economy.

Podcasting is the only major medium where creators are blind to their own audience. fifth:sense is the layer that fixes it — so creators know who is listening, and brands can reach them properly.

584M Global podcast listeners
85% Of creators earn zero
$3B Untapped ad revenue
app.yourfifthsense.com/dashboard
Overview
Audience
Gifts
Brands
Earnings
Connected Sources
Spotify Live
Apple Podcasts Live
YouTube Live
Substack Live
Patreon Live
Good morning, Alex ☀️
fifth:sense intelligence · last 30 days
Jun 2026
Known listeners
2,841
↑ 12% this month
Gifts claimed
347
↑ 8% this month
Earnings
£640
↑ 24% this month
Total reach across platforms
Spotify
18.4K
Apple
12.2K
YouTube
9.7K
Substack
5.6K
Patreon
3.5K
Recent activity
SK
Sarah K. Purchased · £42 Repeat
MD
Marcus D. Purchased · £28 First order
PM
Priya M. Claimed a gift New
Audience
2,841 known listeners · growing 12% per month
All time
Who is listening
25–34 · core age group 54%
London & South East · top region 38%
Professionals & founders · top segment 61%
Listen weekly or more 74%
Median age
29
25–34 core
Have bought
68%
↑ 5% this month
Weekly active
74%
↑ 3% this month
Gifts
347 claimed by your listeners · last 30 days
Jun 2026
Live gifts
12
3 added this month
Claimed (30d)
347
↑ 8% this month
Went on to buy
64%
↑ 6% this month
Gifts you're giving
Halo Coffee · first bag free 128 claimed Live
Notion · 3 months on Plus 96 claimed Live
CalmSleep · 60-day trial 74 claimed Live
Ardor Skincare · starter set 49 claimed Ended
Brands
3 brands funding gifts for your listeners
Jun 2026
Active brands
3
2 live · 1 pending
Gifts funded
500
347 claimed so far
Audience fit
92%
Matched to your listeners
Brands you're working with
Halo Coffee · first bag free 200 gifts Live
Notion · 3 months on Plus 150 gifts Live
CalmSleep · awaiting your approval 150 gifts Pending
Earnings
£640 this month · from 89 purchases
Jun 2026
This month
£640
↑ 24% this month
Purchases
89
↑ 18% this month
Repeat buyers
41%
↑ 7% this month
Recent purchases
SK
Sarah K. bought from Halo Coffee £42 2h ago
MD
Marcus D. bought from Notion £28 5h ago
AO
Amara O. reordered from Halo Coffee £36 1d ago
JT
Jordan T. claimed a CalmSleep gift 2d ago
584M global podcast listeners in 2025 85% of independent podcasters earn zero revenue Podcast ads drive 46% purchase intent among weekly listeners Only 1% of national ad spend reaches podcasts — it should be 3–5% Mid-tier creators juggle 6–10 tools with zero unified view of their audience Podcast ads generate 1.7–3.5× higher engagement than pre-recorded ads 584M global podcast listeners in 2025 85% of independent podcasters earn zero revenue Podcast ads drive 46% purchase intent among weekly listeners Only 1% of national ad spend reaches podcasts — it should be 3–5% Mid-tier creators juggle 6–10 tools with zero unified view of their audience Podcast ads generate 1.7–3.5× higher engagement than pre-recorded ads
The product

Goodies

A digital goodie bag. Brands put real gifts into it, creators give those gifts to their listeners, and listeners keep everything in one place across every creator they follow.

How it works

From a brand
to your listener

01

A brand gives you gifts for your audience

Brands partner with creators to offer gifts to their listeners, as a paid partnership. They reach and convert new audiences.

Brands
02

You hand the gift to your listeners

No download minimums and no rate card — you are chosen on how much your audience trusts you, which is the thing small shows have always had and never been paid for. You also see what your audience is worth, so you can negotiate better brand deals.

Creators
03

Listeners claim it and keep it

Gifts land in one place that spans every creator a listener follows, so they come back to it. You find out who they are, and you keep earning when they buy again.

Listeners
Who it's for

Built for creators, and the
brands that want to reach them

Creators find out who is really listening. Brands reach those listeners properly, and see what actually happened.

For creators

Finally know
who's listening.

Podcasting is the only major medium where you cannot see your own audience. You get download counts, and download counts cannot tell you who anyone is. fifth:sense gives you the picture that was always missing — and a way to earn from it that does not depend on being big.

  • A free audit that reads your show from public data alone
  • Who your listeners are, not just how many there were
  • Gifts from brands your audience would actually want
  • Chosen on audience trust, not download minimums
  • One view of your audience across every platform you publish on
Get your free audit →
For brands

Reach the middle
everyone else skips.

Podcast advertising can only really sell you the top of the market. The shows with the most trusted audiences are usually too small for a network to bother with, so they never reach you. fifth:sense makes them reachable, and tells you who you reached.

  • Fund gifts on shows whose listeners match your customers
  • Reach micro and nano shows no network can sell you
  • See who claimed, who bought, and who came back
  • Consented audience data, bought on its own terms
  • Attribution that follows the person, not the download
Talk to us →
$2.4B US podcast ad revenue in 2024 — growing 12% YoY
85% Of independent podcasters earn zero from their shows
46% Of weekly listeners have bought after hearing a podcast ad
1% Of national ad spend goes to podcasting. It should be 3–5%.
Start here

Start with the audit.
The first read is free.

The audit reads your show and tells you who is listening, what to make next, and what your audience is worth. The first read is free, built from public data alone. The full audit reads public data and your own analytics together, and is £599.

🎙️ Who is really in your audience
📈 What is working, and what to make next
💰 How to earn from the audience you have
Get your free audit →

Limited spaces each month

For creators

Be first to
know your
audience.

We are onboarding a small group of podcasters to shape fifth:sense from the ground up. Join the waitlist and we will be in touch.

Are you a brand? Talk to us instead →

For brands

Reach the
shows you
can't buy.

Tell us who you are trying to reach and we will show you which shows already have them, what a gift would look like, and what you would learn about the people who claim it.

Are you a creator? Start with a free audit →

Tell us what you sell and who you want to reach, and we will come back with the shows that already have them.

Email us →

info@yourfifthsense.com